Pokemon is a product based on video games created by Nintendo. The name means "pocket monsters" The Pokemon Covers series is an initiative designed to encourage tourism in areas that are not normally visited in Japan.
In the current cover, the 3 characters appear: Omanyte, Wolfix and Crenidus
Translation of the text on the cover: オムナイト - Omanyte ロコン - Wolfix ズガイドス - Crenidus みかさ - Mikasa